The industry’s most widely purchased item is a classic for a reason.

T-shirt sales accounted for more than $4.5 billion in industry revenue in 2023, according to ASI’s most recent State of the Industry report, making it the biggest product category by a wide margin. And for good reason – companies from every vertical use branded T-shirts to stock company stores, give away at events and show off branding on a larger canvas than a pen. Here are six of the most popular tees in the branded-merch industry.

The Comfort Colors Adult Heavyweight T-Shirt is made from 6.1 oz. 100% ringspun preshrunk USA cotton. With Comfort Colors’ brand support for environmental and humanitarian causes through the Gildan Community Investment Program, it’s a great tee for community events or school fundraisers.

Ideal as an elevated event T-shirt, the District Very Important Tee offers ultimate comfort with 4.3 oz. 100% combed ringspun cotton. With a slim fit body and rib-knit neck, it’s available in dozens of colors to match company or project branding.

Crafted from 4.5 oz. 100% ringspun preshrunk USA cotton, the Tultex Fine Jersey T-Shirt offers durability and long-lasting color through reactive dying. Available in sizes up to 5XL and manufactured in a SMETA-certified facility. Perfect for the restaurant and hospitality industries.

The Gildan SoftStyle Adult T-Shirt is semi-fitted with a high stitch density for smooth printing on a variety of color options. Made from a ringspun cotton jersey knit and quarter-turned to eliminate a center crease. A great pick for sports team merchandise.

With a large 12” x 12” imprint area, this Bella Canvas Unisex Half Sleeve T-Shirt offers extreme softness from its 4.2 oz. 100% combed and ringspun cotton fabric. Think sports and outdoor activities as spring approaches.

Combining the comfort of a tee with the protection of a hoodie, this versatile long-sleeve hoodie tee is made from 100% microfiber performance polyester. It offers UPF50+ sun protection and a sublimation-friendly fabric that’s well-suited for coastal brands or college giveaways.

As suppliers unveiled new products at ASI Orlando to kick off 2025, distributors had the chance to vote on their favorites.

As the first industry trade show of the year, ASI Show Orlando was a way for suppliers to kick-start the year by revealing their unique new offerings for 2025, and for distributors to scope out what could be the hot new item of the new year. At the show, attending distributors had the chance to vote on some of their favorite products advertised in the ASI Orlando Product Showcase in six categories, from “most unique” to “most fashion-forward.” Here are the winners.

Most Unique: The Fast Eddie Belt Buckle

Make a statement at your next corporate golf outing or charity tournament with the Fast Eddie belt buckle. The beveled buckle unsnaps to reveal a hidden ball marker and divot tool/bottle opener, customizable with your logo. Each includes leather belt strap.

Best in Technology: The Camera Detector

Spot hidden cameras effortlessly with this camera detector. When its light hits a miniature camera, a red-light reflection is visible through the filter window or eyeglass. Perfect for use in hotel rooms and rentals, and an ideal promo item for security firms or travel agencies.

Most Fashion-Forward: Fully Custom, Made-To-Order Golf Shoe

Step up your golf game with customizable golf shoes that blend style and performance. Personalize three panels with your favorite colors or a unique logo, and choose between sleek black and red or modern clear bottoms. Great for pro shops, sports apparel stores or golf teams.

Best Eco-friendly Product: The 100% Silicone Water Bottle

The 30-oz. silicone SiliH2O water bottle is made from 100% food-grade silicone, making it durable and versatile. Features include a snap-down, leak-proof top and a keyring notch, plus it’s dishwasher, microwave and freezer safe. Ideal for fitness centers or schools.

Most Fun: The Polar Sunset Outdoor Blanket

This 60" x 72" blanket is made from 100% polyester and features a quilted Polar Sunset design. It rolls up into a self-carrying case with a water-repellent hunter green lining and a beige flap with hook and loop attachment. Perfect for outdoor events or camping trips.

Most Useful: The OGIO Court Sling

Head to the pickleball court with the Court Sling bag from OGIO, the official bag of the Professional Pickleball Association. Made from 600D recycled rPET poly, it features padded pockets for two paddles or tech devices, making it ideal for clubs or tournaments.